Our Story

Three Paths. One Purpose.

We came from different places. We walked different roads. But our paths converged around a single truth: families deserve better financial education.

How 3 Path Financial Began

Three individuals. Three completely different walks of life. Three unique perspectives shaped by different experiences, challenges, and triumphs. What brought them together wasn't a business plan - it was a shared calling.

Each founder had experienced firsthand how a lack of financial knowledge can hold families back. They saw hardworking people making decisions without the education they needed. They saw families struggling not because they didn't work hard enough, but because no one ever took the time to teach them.

The “3” in our name carries deep meaning. It represents our three founders coming together - and it represents the Holy Trinity that guides everything we do. Our faith isn't just something we talk about. It's the foundation we build on. It's why we lead with service, why we prioritize people over profit, and why we believe that helping families is sacred work.

3 Path Financial exists because we believe every family deserves access to the same financial knowledge that the wealthy have always had. We're not here to pressure anyone. We're here to educate, empower, and walk alongside families as they build the future they deserve.

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Three Founders

From different backgrounds, industries, and life experiences - each bringing unique wisdom to the mission of serving families.

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Three Paths United

Different journeys converging on a single purpose: making financial education accessible to every family, regardless of background.

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The Holy Trinity

Faith is our compass. The Trinity reminds us that true strength comes from unity, purpose, and serving something greater than ourselves.

What We Stand For

Our Values

Education Over Everything

We lead every conversation with knowledge. We believe that when families understand their options, they don't need to be sold - they make empowered choices on their own.

Faith as Our Foundation

The Holy Trinity reminds us that strength comes from unity and purpose. Our faith drives us to serve with integrity, compassion, and genuine care for every family we meet.

Family at the Center

Every strategy, every concept, every conversation comes back to one question: How does this help your family? If it doesn't serve your family's best interest, we won't recommend it.

Transparency Always

No hidden agendas. No confusing jargon. We explain everything in plain language and make sure you fully understand before any decisions are made.

Meet The Team

The Founders

The founders of 3 Path Financial - Brian Palermo, Mark Yard, and Aaron Duchane

Three different paths. One shared purpose.

Brian Palermo

Brian Palermo

Co-Founder

Mark Yard

Mark Yard

Co-Founder

Aaron Duchane

Aaron Duchane

Co-Founder

Let Us Walk With You

Whether you're just starting your financial journey or looking to protect what you've built, we're here to help your family every step of the way.

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